IKEA | Trotten

Trotten

IKEA

Something disruptive for social media

Trotten is one of IKEAs flexible furniture series, well suited for the modern office space. The goal was to make something fun for social media that showcased the flexibility of Trotten.

My part in the project

As an Art Director I’m almost always involved in every step, in this case some examples are:

  • Creative concept/strategy
  • Client presentation
  • Pre production
  • Photo shoot
  • Post production
  • Campaign unit quality control